Essential Dos and Don’ts of Listing Photos

Listing Photos Dos and Don’ts

Put yourself in the shoes of a homebuyer. What’s the one thing that you must have before you buy a place? Proof that it exists. That’s why it’s time to introduce your home to potential buyers by listing as many appealing pictures as possible! You certainly don’t want to include every single square inch of your property, so here are the Massey Team’s dos and don’ts of listing photos.

Do #1: Flaunt Your Home’s Curb Appeal

While people shouldn’t judge a book by its cover, they often do when it comes to a home. Ask yourself, “As someone pulls up to my house, what do they see first?” A well-maintained lawn leading up an empty driveway to a porch decorated with flowers will give them a wonderful first impression. Capture that image and make it the cover photo so that they want to step inside, virtually and physically.

Don’t #1: Get Too Creative with the Camera

Leave the obscure angles and fancy camera lenses to the artistic photographers of the world. You just want to keep it simple with your images. If you live at the bottom of a hill, don’t stand at the top for a bird’s eye view. Position yourself so that each shot is level in order to avoid any kind of confusion regarding the geometry of your house.

Do #2: Practice Proper Staging

Now’s the perfect time to practice staging your home. Start by clearing out any clutter and rearranging the furniture to open up each room. Snap a pic and evaluate your handy work. Don’t like what you see? Send the photos to friends and ask for their feedback. Eventually, you will find the right look for those potential buyers.

Don’t #2: Portray the Home As Is

It’s crucial that there is at least some staging done when it comes to listing pictures of your home. Avoid taking photos of the kitchen with a sink full of dishes or the bedroom with your dog taking a nap on the bed. People want to see this space as their own, not yours.

Do #3: Highlight Recent Renovations

Have you recently renovated your deck or put new countertops in the bathrooms? Add it to your collection of images to show off! These are projects that you are investing money into so that your home’s overall value is increased. Make sure they’re fully completed before posting.

Don’t #3: Photograph Damages

See any damages to your home? Don’t include a photo on your listing, but do send one to someone who can repair it. While there are some minor damages that potential buyers can live with, the bigger ones should be addressed before open houses even begin. If you think it’s a deal breaker, then you’re probably right.

Do #4: Hire a Realtor

Trust an expert to assist you in all aspects of real estate, especially when listing your home. Realtors know from experience which photos work and which ones fail. Leave it up to them to choose what gets photographed and what order the images appear on your listing.

Don’t #4: Do It All Alone

Even though we have provided you with our dos and don’ts for listing photos, don’t try to do it all alone. There are a lot of mistakes that can result in lower offers. The Massey Team at Berkshire Hathaway HomeServices Elite Properties is a team of professional realtors with over 45 years of combined experience. Our goal is to make the process of buying or selling your home as stress-free as possible! Find us on our website or call us at (618) 791-5024 or (618) 791-9298.

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